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Western Massachusetts and Northern Connecticut Homes for Sale. Guiding People Home Since 1987.



Posted by Landmark, Realtors on 9/18/2018

When you put your home on the market, it would be nice if you could just put a ďFor SaleĒ sign out front, then the home would magically sell. Unfortunately, thatís not how it works. Most home searches begin online today. Then, buyers move to open houses and private home showings. Whether you live in a condo, townhouse, or a single family house, thereís ways that you can increase the amount of traffic to your home showing. The more people that see the property in person, the more likely someone is to buy it! Youíll need to work with your realtor to effectively market your home and make it easily available for home showings.



Donít Require That Your Agent Be The Only One Who Shows The Home


The MLS is where properties for sale are listed and how realtors help their clients find homes. The listing should state that you have a lockbox available to allow other realtors to get into the home with a client. They will call first in order to set up an appointment for a showing. Also, donít be restrictive for your showing times. Of course, your home wonít be available 24 hours a day, but you need to be flexible. Work with your realtor to set appropriate times for potential buyers to do walkthroughs. 


Outside The Box Marketing Strategies


Aside from simply listing the home and posting it on social media, try other marketing methods. Maybe you can do some direct mailing to the neighborhood in order to announce that the home is for sale and showings are available. You can also put ads for the home showing in the local newspaper, on Craigslist and on Facebook message boards.   


Donít Forget The Buyerís Agent Commission


Most likely, your listing agreement states that the buyerís agent and the seller's agent are splitting the commission on your home 50/50. You can raise the amount of the commission and give the buyerís agent a higher percentage to make the home more attractive to both realtors and buyers. Realtors are more likely to want to show the home, if they have a little extra incentive to bring clients to your home for sale. The money you get from the sale of your home is yours, so use a little of it to get your home sold faster, possibly for a better price.  


Organize A Neighborhood Open House


If there are a few other homes in the neighborhood for sale, ask your realtor to try and coordinate with other agents to hold all of the open houses during the same hours on the same day. Real estate agents tend to love to work together because it gives mutual benefits to both parties. This strategy will attract a larger crowd because people who attend one open house will drive by with curiosity, or notice how close the open house listings are together and plan to visit all of the showings during that day.


If you plan your home showings right alongside your realtor, you should have your home sold in a timely manner to the right buyer for a great price.





Posted by Landmark, Realtors on 9/11/2018

Purchasing a deluxe home at an affordable price may seem impossible, particularly for property buyers who are searching for a residence in a seller's market.

Lucky for you, we're here to help take the guesswork out of buying a terrific residence at a budget-friendly price, regardless of the current housing market conditions.

Now, let's take a look at three factors that homebuyers need to consider before they enter a seller's market.

1. Your Timeline

What is your homebuying timeline? Ultimately, you'll want to consider how quickly you need to relocate to a new residence. This will enable you to map out a homebuying journey that boosts your chances of getting the best results possible.

For example, if you have several months to plan ahead, you may be able to wait out a seller's market. You can pursue a wide range of residences over an extended period of time. And if you find a residence that you like, you can submit an offer on it.

On the other hand, if you need to move right away, you'll likely need to speed up the homebuying journey. In this scenario, you'll want to make the most of the time and resources at your disposal. If you can optimize the time and resources that are available, you may be better equipped than other homebuyers to discover a great home in a seller's market.

2. Your Budget

How much can you afford to spend on a home? A seller's market favors property sellers, so you'll want to do everything possible to budget appropriately and avoid the temptation to overspend to acquire a residence.

Getting pre-approved for a mortgage usually is an excellent idea. If you meet with banks and credit unions, you can learn about your mortgage options and choose a mortgage that matches your finances perfectly.

With a mortgage in hand, you can enter the housing market with realistic property buying expectations. You also may be able to narrow your home search, and as such, speed up the process of purchasing your ideal house.

3. Your Homebuying Expertise

What do you know about the housing market? In most cases, homebuyers lack real estate expertise. However, working with a real estate agent ensures you can receive comprehensive support as you navigate a seller's market.

A real estate agent is a friendly, knowledgeable housing market professional, one who will go above and beyond the call of duty to assist you during the homebuying journey.

Typically, a real estate agent will set up home showings, keep you informed about new properties as they become available and negotiate with home sellers on your behalf. He or she will even provide honest, unbiased recommendations, guaranteeing you can get the expert insights you need to make informed homebuying decisions.

When it comes to exploring houses in a seller's market, why should you be forced to leave anything to chance? Consider the aforementioned factors closely, and you can improve your chances of acquiring a stellar home without having to break your budget.




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Posted by Landmark, Realtors on 9/4/2018

Vinyl siding can be a an area of intense debate in construction circles. There are many advantages and disadvantages to buying a home with vinyl siding or in deciding to install it on your home. Here, weíll break down the pros and cons of the popular siding material and how to decide if itís right for your home. Over the years, advancement in the makeup of vinyl and advances in the technology itself has made it a more popular choice among home owners and builders. Vinyl was introduced in the 1950ís as a replacement for aluminum siding. Originally, vinyl was notorious for fading, cracking and buckling. Now, the material has been perfected to a new, higher standard. Advantages To Vinyl Siding:

  • Cedar is 2 1/2 times more expensive than than vinyl
  • Vinyl siding never needs to be painted
  • Easy to install
  • The material is versatile
  • The color will outlast paint
  • Water resistant
  • Helps to prevent damage from rain and snow
The biggest advantage of vinyl siding is the fact that it simply needs to be power washed from time to time and painting is not necessary. While power washing is an expense, itís still less expensive than painting the entire house every five years. In the right conditions, the siding also usually holds its color for a long, long period of time. However, there are always exceptions to these rules. Cons Of Vinyl Siding:
  • Thereís no time frame of how long vinyl siding will last
  • The durability of vinyl siding depends upon how the material itself
  • Vinyl siding is often installed over old siding, so existing problems could still remain
  • Itís flammable, so grills and other items could pose a hazard
  • It may be hard to find a replacement piece in a matching color when you need it
  • The siding could increase your homeís chances of developing mold on the outside
  • Susceptible to cracks
  • Seasonal maintenance is required
The cons listed above are mere warnings of the problems that could arise when vinyl siding is installed. There are pretty strict construction codes surrounding the installation of siding to help prevent these problems, yet, you should keep them in mind. The problems that could arise with siding also depend upon the type of material thatís used to make the siding. Itís good to do some investigating before you fully decide on the best material for your homeís exterior So, while vinyl siding isnít a foolproof choice for a damage-free home, it does have some significant advantages over wood siding and paint. Depending upon the climate you live in and the type of look that youíre going for on your home, the decision is ultimately up to you.





Posted by Landmark, Realtors on 8/28/2018

Listing a home may be simple. In fact, if you know what it takes to craft an engaging house listing, you could speed up the property selling journey.

Now, let's take a look at three tips to ensure you can create an effective home listing.

1. Evaluate Your Home's Strengths and Weaknesses

Your home likely has served you well, but it may be far from perfect. However, if you analyze your house from a buyer's perspective, you can understand your residence's strengths and weaknesses and craft your property listing accordingly.

Oftentimes, it helps to make a list of your home's strengths and weaknesses. You may want to allocate time and resources to correct any problems with your house, too. That way, you can transform a home weakness into a strength before you finalize your property listing.

Don't forget to accentuate the positive aspects of your home in your property listing as well. If your home boasts an amazing outdoor swimming pool, for instance, you may want to include details about your pool in your house listing. Or, if you recently improved your home's roof, you may want to highlight this upgrade in your property listing.

2. Be Honest

There is no need to stretch the truth in your home listing. And if you fail to provide buyers with accurate information about your house, you may struggle to enjoy a fast, profitable home selling experience.

Ultimately, it is important to provide buyers with the information they need to determine if your house matches their expectations. With an honest approach to a house listing, you can empower buyers with the insights they need to decide whether to pursue your residence.

3. Include High-Resolution Images

Your home listing should include relevant information about your residence, along with high-resolution images of different areas of your house. Because if you can show buyers the true beauty of your residence, they may fall in love with your house right away.

Before you take pictures of your home, you should clean your residence and remove clutter. You also may want to hire a real estate photographer who can capture amazing images that you can incorporate into your home listing.

Lastly, as you get set to list your house, you may want to hire a real estate agent. This housing market professional knows how to craft an effective home listing, and as such, can help you promote your residence to the right groups of buyers.

In addition, a real estate agent takes the guesswork out of selling a house. If you are unsure about how to proceed at any point during the home selling journey, a real estate agent is happy to assist you.

For a home seller who want to accelerate the property selling journey, creating an effective house listing is ideal. Thanks to the aforementioned tips, you should have no trouble crafting a home listing that hits the mark with buyers. As a result, you could use your listing to stir up significant interest in your house and enjoy a successful home selling experience.





Posted by Landmark, Realtors on 8/21/2018

Let's face it Ė you're tired of your current living situation and are ready for a change. Luckily, there are many homes available in your area Ė you just need to find a residence that fits your needs and budget. The homebuying process sometimes can become time-consuming and exhausting, but we're here to help you take the guesswork out of finding a residence and ensure you can discover your dream home quickly and effortlessly. Here are three tips that you can use to speed up the homebuying process: 1. Get Pre-Approved for a Mortgage. Why should you look at homes you cannot afford? Instead, you can get pre-approved for a mortgage and search for residences that suit your budget perfectly. Many lenders are available that offer financing for homebuyers nationwide. As a result, you may be able to evaluate a variety of lenders to ensure you're able to get the lowest interest rate on your mortgage. Before you begin your home search, get pre-approved for a mortgage Ė you'll be happy you did! And remember, if you are pre-approved for a mortgage, you may be able to improve your chances of a home seller accepting your offer over others (i.e. from homebuyers who still need to get financing) as well. 2. Employ a Home Inspector. After you submit an offer for a residence, you'll want to hire a home inspector who can evaluate this property to the fullest extent. A home inspector serves as an unbiased third-party who possesses the experience and know-how needed to evaluate a residence. Therefore, this inspector will be able to identify any problem areas before you buy a house. With the right home inspector at your side, you can boost your chances of finding the right home without delay. This inspector will empower you with the insights you need to make an informed homebuying decision, one that could deliver significant benefits both now and in the future. 3. Work with a Real Estate Agent. Although you'd like to find a home as quickly as possible, you may lack the time and resources needed to fully review the real estate market. By hiring a real estate agent, however, you can streamline the process of exploring the real estate market in your area. A real estate agent will collaborate with you, learn about your wants and needs and provide information about residences that match your preferences. This professional can even set up home showings and keep you up to date about open houses in your area. Thus, your real estate agent serves as a dedicated housing market resource and will do everything possible to ensure you can find the perfect home. You'll likely discover a broad assortment of real estate agents available in cities and towns across the United States. And to find the right real estate agent, you'll want to meet with this professional and make sure you're comfortable working with him or her as you embark on your search for your dream residence. Take advantage of the aforementioned tips, and you should have no trouble accelerating the homebuying process.




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